V Emporia Ephemeral Architecture Awards 2017
The project is set like a silver jewel in the interstices of the available space of the Victor Villegas Congress Centre Hall where has taken place the Murcia Gastronómica 2015.
Adhered to the existing walls and roof, it frames a vacuum where it is possible to happen the programme demanded by the client, Cafes Salzillo.
The body of the pavilion is a portico constituted by a 7-meter-high silver skin from where emerge two straight lower arms containing tropical plants and extending the virtual space to the limit of the assigned space.
The floor is a red carpet that follows the arms walk and invites the public to penetrate and visit it.
The serving coffee zone, the reception area and the product exposition area are defined by a unique central piece of furniture where each function is manifested depending of its relative position with regard to the visitor.
In the inner space and beneath the portico is located a zone able to host the large public events like talks, coffee tastes and information videos. This area is resolved with three simple pieces of service furniture and a "playful" table with a curvilinear design and with some attached stools.
Everything happens having a special background element: a wavy curtain made with a mirror vinyl fabric that faces the public with the play of their own reflects.
Architecture and interior design by CLAVEL ARQUITECTOS
Partners in Charge: Manuel Clavel Rojo / Luis Clavel Sainz
Team: Rafael de Giles González, David Hernández Conesa
Photography: David Frutos (BISimages)